The United States of Soccer (Series): Jordan Gardner, Investor and Chairman & co-Owner FC Helsingør
On this series of “Intersections: a podcast by The Connect”, we wanted to go a bit deeper on the analysis of football or soccer as a business from the United States perspective, and setup a series of conversations with executives and personalities that we admire, that through their vast experience as player, investor, team owner, agent, business developer, and promoter, we would extract a wealth of knowledge about the next decade of football business, and how North America is positioned as the next frontier for growth.
Episode 2 is with Jordan Gardner, who is an investor and dports executive with a diversified multi-club investment portfolio in football (soccer) and wine. Currently Chairman of the Board, Managing Director & Co-Owner for Danish Professional Football Club FC Helsingør, responsible for all day-to-day operations, strategy and leadership at the club. His investment portfolio also includes a minority stake in Swansea City AFC (United Kingdom), co-ownership of Dundalk FC (Rep. of Ireland), investment into a group bidding on an A-League (Australia) expansion franchise, and ownership of a vineyard at the Vines of Mendoza in the Uco Valley in Argentina. Jordan was previously Vice President, Investment & Business Strategy for the digital media company JUGOtv before it was acquired by Relevent Sports Group, and was the owner & CEO of an event ticketing and technology company based in San Francisco.
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