The future of AR and VR --- what's next and what's hype
AR and VR are two technologies that have been around for a while but have only recently received mainstream attention. Both hold a lot of promise for the future, but there are some big questions about what's coming next and how much of the hype is actually warranted.
Aleksandra Pedraszewska, co-founder and COO of VividQ a holographic display company based in Cambridge, will talk about what's new in AR and VR. Nicolas Moreno de Palma, Chief Commercial Officer from Volograms will also join us.
Come and get a glimpse of the exciting few years for these technologies!
If you want to hear more about the 4 Ts (Technology, Toy, Tool, Totality) that Nico mentions, you can watch this presentation by Snap and Deloitte Digital
• Augmented Reality | Business Reality
00:00 Introduction
05:00 What is the difference between AR and VR
10:10 The VR landscape is dominated by Quest
15:15 The AR landscape
21:45 What does the future hold for AR and VR?
24:21 When VR does not work for office collaboration
25:12 VR and AR form factors are not ready for prime time yet
26:12 Display technology in headsets needs to improve
27:52 Psychological and visual cues need to sync in VR and AR
35:35 Snap's 4 Ts : Technology, Toy, Tool, Totality.
39:12 Gaming will be the VR and AR gateway to mass adoption
43:04 VR and AR will spur the metaverse
