Be unique. Be different. How New Balance makes Athletes Partnerships - Pat Cassidy on Intersections
Episode 2 of Season two of “Intersections” presented by The Connect is out, and in it New Balance’s Brand Consumer Marketing chief, Pat Cassidy, dissects for us how the brand approaches athlete & brand partnerships and why.
Catch the full episode on:
YouTube: bit.ly/TheConnectPODyoutubeS2E2
Spotify: bit.ly/TheConndectPODspotifyS2E2
Apple (iOS): bit.ly/TheConnectPODappleS2E2
Google (Android): bit.ly/TheConnectPODgoogleS2E2
Rayde Luis Baez
Luis Baez
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